97% of internet users are utilizing online media to search for local products. Internet users are turning to Google Places, Yahoo! Local, and Bing Local to find products/services closest to them. 1/5 of Google Web searches and more than 1/3 of their mobile search have a local component.

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Well, not exactly. #oilspill is one of the top 10 trending terms on Twitter right now, and thanks to  people behind the Twitter account @BPGlobalPR (among others) it will probably remain there until there is a real solution for the oil currently spewing in the Gulf of Mexico at a rate of 5,000 barrels a day. That account was created just 2 weeks ago, and has already garnered over 121,000 followers (including myself).

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