Link Building: A New Era; A New Tune

June 30th, 2011 by
You've done your research, analyzed the architecture of your site, researched high volume, low competition keywords, created fresh new content and fully optimized your site—now for the... READ MORE

Google vs. the FTC: Changing the Search Landscape

June 29th, 2011 by

The latest news surrounding Google has been the subpoenas sent by the Federal Trade Commission to investigate antitrust issues with the global giant. This comes as no surprise to many, as... READ MORE

Chicago Marketing Careers: A Glimpse Into Culture at Rise Interactive

June 27th, 2011 by
We often get asked about the culture here at Rise Interactive. So, I thought with our explosive growth and all of the interviewing we have done lately that it would be appropriate to give... READ MORE

HTML 5 and CSS 3 in the (not so distant) future?

June 24th, 2011 by

For many SEO-ers, video and dynamic content has always been a pain in the neck. Many sites contain videos, Flash, and JavaSCript content that is virtually unreadable by the search... READ MORE

How the Chromebook Might Change the World

June 23rd, 2011 by
This week, there has been much discussion about the possible impact and success of the newly released Google Chromebook. Some think that it will fail completely because it’s not much... READ MORE

New Domain Name Extensions Approved

June 21st, 2011 by
Recently, The International Corporation for Assigned Names made one of the largest changes to The Internet Domain Name System. This new update allows domains, which formerly had to end with... READ MORE – Streaming Music Gets Social

June 21st, 2011 by

Over the weekend, I had the opportunity to test out a unique music service that attempts to combine social behavior (not just social media) into streaming music.  While other services... READ MORE

Link Building: The Importance of an Internal Linking Strategy

June 20th, 2011 by
Link Building is a very important aspect of Search Engine Optimization.  External links (links on other sites that point to your site) are vital to any SEO efforts, after all it is one big... READ MORE

Paid Search (PPC) Click Counts in Google AdWords?

June 17th, 2011 by

One significant bit of news this week surrounds the testing of click counts in Google AdWords paid search (PPC) advertising (on a very limited basis).  This move reinforces Google’s... READ MORE

Common Sense Tips for Email Marketers

June 17th, 2011 by
In the past few months, I have had the opportunity to work with one of our clients on several of their email marketing campaigns. While this is a channel that most of us receive and view on... READ MORE

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