There’s something to say about the power of branding and how it affects a company’s image in the public eye. Brand giants, such as Coca-Cola and Microsoft, did not get as large as they... READ MORE

Going “viral”—what does that mean exactly? The definition, according to Google, states that viral is “an image, video, advertisement, etc. that is circulated rapidly on the Internet.”... READ MORE

In the day of Social Media and the never-ending platforms for communication, connections are everything. People who establish some sort of relationship with one another also create a vital... READ MORE

It’s no surprise that each year, the amount of individuals who participate in the hunt for gifts during Thanksgiving Day, Black Friday and Cyber Monday seems to be increasing at a... READ MORE