Super Bowl 50: Advertisers Face Off

February 5th, 2016 by

As marketers, the Super Bowl is one of the most anticipated events of the year. Here are six key trends to keep on your radar as you watch Sunday's game. 


The Meaning Behind an Internship at Rise Interactive

January 20th, 2016 by

At Rise Interactive, interns are an integral part of our teams. Each summer, we welcome an exceptional group of interns to the agency to work on client projects, collaborate with colleagues, and build relationships with senior leadership, while being integrated into our company culture.


Minute with a Marketer: Lyft’s VP of Brand Marketing Talks with Rise

October 8th, 2015 by

In this month’s Minute with a Marketer, we talk with Lisel Welden, Vice President of Brand Marketing for the ride sharing service, Lyft.


Suit Up! For a Night Out: Rise Helps Raise Over $50,000 for Brain Cancer Research

September 8th, 2015 by

Risers, friends, clients, and partners gathered for a great time and an even greater cause at our first annual charity night on August 21. We’re thrilled to share that the event helped us raise more than $50,000 for brain cancer research.


Minute with a Marketer: PetSmart’s Director of Mobile Strategy Talks Personalization

July 6th, 2015 by

This month’s Minute with a Marketer features Anthony Kim, director of mobile strategy for PetSmart, the leading retailer of pet products and services in North America. Kim is responsible for developing the mobile customer experience and app strategy for PetSmart’s associates and consumers.


Inside the Millennial Mind: Our Consumer Focus Group Tells All

June 17th, 2015 by

It's no surprise that millennials are one of the most coveted generations for marketers. Gen Y (defined as those born between 1980 and 1999) represents more than a quarter of the U.S. population and boasts a total annual buying power of $200 billion.

Recently, Rise sat down with a panel of millennials at our Internet Marketing Leadership Series (IMLS) | Media event in Chicago. The panelists spanned from age 21 to 30, and while not a statistically significant sample size, they shared useful insights into how they interact with brands.


Rise Races for Voices Against Brain Cancer

June 15th, 2015 by

Last month, more than 50 members of Rise Interactive, along with our family and friends, participated in the Voices Against Brain Cancer (VABC) 5K Run/Walk in Chicago’s Lincoln Park.


Minute with a Marketer: Jordan Glassberg, VP of Digital Marketing and Business Development, TOMS

June 8th, 2015 by

In this month’s Minute with a Marketer, we’re talking with Jordan Glassberg, VP of digital marketing and business development for TOMS, about his role and issues facing the industry.


Personalization: Connecting at the Moments that Matter

June 2nd, 2015 by

Throughout the past several years, marketers have been using more sophisticated levels of personalization. What was once novel, like adding customers’ names to email subject lines and display ads, is now considered table stakes.


Help Rise Be Named the Moxie Awards’ Digital Agency of the Year!

May 22nd, 2015 by

We're honored to be selected as a Moxie Awards finalist for Digital Agency of the Year. Presented by Built In Chicago, the Moxie Awards recognize outstanding companies and individuals in digital. Please take a minute (we promise, it only takes one minute!) to visit the Moxie Awards voting page and vote for Rise Interactive as Digital Agency of the Year. Public voting ends on June 1, and then it will be in the judges' hands!


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