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Rise Interactive’s proprietary paid search tool, FeedPro, has delivered amazing results to clients, including 64% average increase in PPC conversions. Learn how to maximize coverage and... READ MORE
What consumer wouldn’t want a great deal? People are constantly looking to find the newest sale or lowest price around. In the past few years, daily deal sites began to pop up in every... READ MORE
Last week, I posted, "Is Native Advertising the Future or Just Another Ad Format? Part 1." Read on for Part 2, below:
Native ads are not new... READ MORE
Yesterday Google rolled out a new upgrade for AdWords called “enhanced campaigns”, which will help marketers manage ad campaigns in today’s multi-device world. Enhanced campaigns helps... READ MORE
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The online dating industry has grown rapidly in recent years, now accounting for over $1 billion in revenue per year. With its growth, marketers have turned to paid search as a way to... READ MORE
Is your co-worker out sick today? If so, you might want to prepare for a rising flu outbreak this season.
According to Google Flu Trends, the United States is in a state of “intense”... READ MORE
As Election Day approaches, Americans want to know more about each candidate. So Rise Interactive decided to look at how Obama and Romney are investing in internet marketing,... READ MORE
How do you know if you are doing SEO the right way? An analogy that I use with many of our clients is showing them the similarities between Search Engine Optimization and Paid Search,... READ MORE
When testing out new tools for paid search management, it is important for advertisers to consider added value in terms of both campaign performance and ease of use. Google’s... READ MORE
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