May
8

How Comparison Shopping Engines Change Consumers’ Shopping Behavior

May 8th, 2013 by

When you look at online shopping trends, one of the big changes in consumer behavior is the increased use of comparison shopping engines.  Recent research shows that 20 percent of... READ MORE

Apr
18

KPIs and SEO Metrics for Google Places SEO

April 18th, 2013 by

Last month I attended a SEOMOZ webinar by David Minchala entitled ‘Smarter Key Performance Indicators & Data Collection for Better Local SEO’. There were a few main points and ideas from... READ MORE

Apr
4

Top 10 SEO Blog Posts From March 2013

April 4th, 2013 by

With March coming to an end, we put together our top 10 links to recap the month in SEO.  The list is a combination of SEO news and trends, SEO tips, industry opinions, and other links... READ MORE

Apr
2

Calculating Real Organic CTR Using Google Webmaster Tools Impressions

April 2nd, 2013 by

While click thru-rate is one of the main metrics everyone uses to evaluate performance, SEO does not have any similar easily accessible statistic.  We are often left to use data from... READ MORE

Feb
7

One-Minute Explanation of the Google Webmaster Tools Bug

February 7th, 2013 by

Why you lost so many links in Google Webmaster Tools, explained in one minute:

Have you noticed a significant drop in the amount of links being reported within your Google Webmaster... READ MORE

Dec
19

Jump Start 2013: Fitness Goes Digital

December 19th, 2012 by

Earlier this year, a report issued by the American Heart Association suggested that people found it easier to stay committed to and achieve their fitness goals if they used an electronic... READ MORE

Nov
27

One Minute Explanation of Google’s Panda & Penguin Updates for Digital Marketers

November 27th, 2012 by

What the Google Panda and Penguin updates mean for digital marketers, explained in one minute:

Google Panda and Penguin Updates

PENGUIN

Goal: to identify sites with questionable SEO tactics.

Targets: low-quality... READ MORE

Oct
29

[Infographic] Obama vs. Romney: A SEO Marketing Match-Up (Round 2)

October 29th, 2012 by

  In our first Obama vs. Romney Match-Up, Rise Interactive provided a snapshot of the candidates’ paid search marketing campaigns. In this second installment, we’re taking a look at each... READ MORE

May
29

What is SEO?: A Complete Beginner's SEO Guide

May 29th, 2012 by

  Why does Search Engine Optimization (SEO) matter?  With over 240 million people in the United States using the internet and 80% of those people looking strictly at the organic listings... READ MORE

Mar
14

Share The Wealth: How Rich Snippets Can Help SEO & Searchers

March 14th, 2012 by

Birth of the Rich Snippet

In May of 2009, Google continued to remain ahead of the search engine industry by introducing the rich snippet. This addition to the standard “snippet”, or the... READ MORE

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