Mar
21

Google Shopping Campaign

March 21st, 2014 by

In February Google made its Google Shopping Campaign available world-wide.   What is Google Shopping Campaign? It is an alternative, more retail-centric approach to managing your PLAs.  Rather than relying on auto-targets assigned in Merchant Center to group and manage your PLA listings, Google Shopping Campaign allow you to see, group and manage your product listings right in the AdWords interface...

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