Home Our Work Case Studies Trading Desk/Display

Trading Desk/Display

326% INCREASE IN CLICK RATE: TOMY

TOMY was looking to find a way to decrease its cost-per-click for a Display Marketing campaign driving traffic to a third party site, while at the same time looking to improve click thru-rate. TOMY switched its campaign from traditional display networks to Rise Interactive’s Trading Desk and immediately achieved the following versus running on traditional networks: Click rate increased 326%; Cost-per-click decreased 74%. Download the full PDF.

 

LOWER COST AND INCREASED RETURNS: NORTHSHORE UNIVERSITY HEALTHSYSTEM

NorthShore University HealthSystem (NorthShore) was looking for a partner to help it achieve its goal of driving more relevant traffic to its website through Display Marketing efforts. By switching from its current partner to Rise Interactive and the Trading Desk platform, NorthShore was able to see measurable results almost immediately that exceeded its expectations. Download the full PDF Case Study.

RiseFeed

SOLUTIONS

Rise Trading Desk

Your Online Ad Exchange Company

Display advertising is an important investment and must be treated as such, that is why it is critical to partner with a premier online ad exchange like the one offered by Rise Interactive. At Rise, we are able to provide online ad exchange services through our online media buying platform, Trading Desk. With Trading Desk you can improve the media buying process for the campaigns you manage by providing:

Improved...

Read More
SOLUTIONS

Interactive Investment Management (IIM)

Rise Interactive Investment Management

In the not so distant past, marketers were making multi-million dollar decisions based on gut instinct.  There was a time when marketers’ responsibilities ended at creating engaging, compelling pieces of output. The old adage that “marketers knew that 50% of their marketing budget was working, but didn’t know which 50%,” actually was acceptable. As savvy,...

Read More
FROM OUR BLOG

Financial Marketing Must Evolve to Boost Growth

Financial EvolutionThe technological advancements of the last decade have had far-reaching effects, including the way businesses reach their customers. If brands fail to keep up with the rise of digital channels, growth is going to decline and eventually, cease altogether. The financial industry has made admirable...

Read More
SOLUTIONS

Reporting & Analysis

 

Return on Reporting & Analysis

  • Provide visibility into marketing performance
  • Uncover insights by integrating multiple data sources 
  • Monitor campaign trends and key performance metrics
  • Translate data into actionable insights

 

Why Rise

Data can be a powerful tool, but it takes deep analytical expertise to transform numbers into actionable insights. Rise is built upon a quantitative foundation that is...

Read More
FROM OUR BLOG

How Advanced Marketing Attribution Can Improve Your Digital Marketing Efforts

Marketing Attribution CustomerChannel attribution is the process of assigning credit to a marketing channel for driving a conversion.  Any marketer worth their salary should be seeking to answer the question of what is really influencing customer conversions; the challenge is many are operating with blinders on owing to the use...

Read More
SOLUTIONS

Burst eMagazine

Burst is a monthly electronic publication produced by Rise Interactive. Subscribe today and join over 5,000+ digital marketing professionals in receiving exclusive content from Rise. Get the most valuable, need-to-know stories carefully selected by our industry expert analysts.

Please fill out this form to receive your free monthly subscription to Burst:

 


Below is a taste of some of the great features Burst offers to subscribers:

{Click...

Read More
FROM OUR BLOG

What’s Next for Digital Marketing in Retail? (VIDEO)

Leading up to the Internet Retailer Conference and Exhibition (IRCE), I sat down with our VP of Digital Strategy Howard Diamond to discuss three components of digital marketing for retailers that he believes will be the most important in the upcoming year.

 

Key Takeaways

  1. Getting a better...

Read More
SOLUTIONS

Business Services

The Online Advertising Company

With any online advertising initiative you want to ensure you are doing things as efficiently as possible while getting the best possible returns on your spend. With Trading Desk coupled with access to industry leading display experts you can be assured that we will be working to secure the best returns possible.

Our technology and people will give you access to 12 billion available impressions across 90% of...

Read More
FROM OUR BLOG

Site Speed is Tripping Up Your Traffic

Site Speed

The internet has been buzzing recently about K Neeraj Kayastha’s discovery of red “Slow” labels implemented on select Google Mobile search results.  Barry Schwartz, Search Engine Land’s News Editor, brought attention to Kayastha's insights and explained that this new label is related to how long...

Read More
FROM OUR BLOG

10 Essential Ingredients For a Content Marketing Strategy That Converts

80 senior marketing leaders gathered in New York City this month for the Internet Marketing Leadership Series. They shared 10 ingredients for cooking up a content marketing strategy that converts. Check out the list here:

{Click to enlarge}

{Click below to view}

10 Essential Ingredients for a Content Marketing Strategy That Converts

10 Essential Ingredients for a Content Marketing Strategy That Converts

Contact Rise Interactive for...

Read More