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As the online landscape rapidly evolves, it's easy to lose sight of your marketing objectives. That's why we believe that the field of Interactive Investment Management (IIM) is the future of online marketing. Unlike traditional digital marketing, IIM looks at the broader picture of your company's goals and resources, in the same way that an investment manager would view your entire financial portfolio

But we believe in more than IIM, we also believe in the importance of our clients understanding the principles and techniques of IIM. As far as we are concerned, an educated client is a better client. As such, we have created the Rise Internet Marketing Resource Center - a place where you can find in-depth Internet Marketing eBooks and helpful education materials to help you understand what IIM is and how it can work for you.

QUICK REFERENCE GUIDE

THE RISE GUIDE TO TWITTER

This doubled sided desktop guide will help Twitter users, both novice and experienced, gain new followers, optimize their profile for maximum exposure, and generate content that is digestible, sharable and eye-catching.

FEATURED EBOOKS

THE DEFINITIVE  GUIDE TO PASSING THE GOOGLE ANALYTICS EXAM

You probably have heard the phrase that knowledge is power. Knowledge creates possibilities, opens up doors and allows one to navigate otherwise murky waters. That is why we at Rise have created this EBook, The Rise Guide to Passing the Google Analytics Exam

Contact us to learn more about our Internet Marketing services.


 

RiseFeed

FROM OUR BLOG

Brush up on Black Friday and Cyber Monday

The two biggest shopping days of the year are right around the corner and it is important for marketers to be prepared. Check out these shopping statistics to know where to focus your preparation efforts for Black Friday and Cyber Monday:
 

Black FridayBlack Friday

  • $12.3...

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FROM OUR BLOG

What the New Gmail Means for Email Marketing Campaigns

The New GmailIn 2012, TechCrunch reported that Gmail enjoyed the participation of 425 million users, 45 state government agencies, and 66 of the top 100 universities in the United States. Needless to say, Google (and Gmail) have had an atmospheric effect similar to that of El Niño in years past—changing the...

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FROM OUR BLOG

Marketing-palooza: How To Show Off Your Brand At Music Festivals

Music Festival MarketingThere are places that you expect to find long lines of people waiting at music festivals: the entrance, the porta-potties and the beer tents, just to name a few. What may surprise you are the large groups of people queued up in front of brand activations; the areas within a music festival where...

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FROM OUR BLOG

Dusting for Digital Fingerprints

In an episode of Mad Men, Sterling Cooper Draper Pryce holds a focus group to unearth what women really want when the agency is trying to win the Ponds’ Cold Cream business. When the results differ from Don Draper’s campaign focus, he sticks to his original idea instead of adapting it to...

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SOLUTIONS

Link Building Services

Leading Link Building Company

The majority of our competitors focus on link building to help companies improve their positioning in the major search engines.  Although we agree that this is important, we believe that the primary goal of link building should be to acquire high quality industry links to your site that will drive qualified traffic to your site.

By accomplishing the main goal of acquiring high quality links, our clients will receive...

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SOLUTIONS

Interactive Investment Management (IIM)

Rise Interactive Investment Management

In the not so distant past, marketers were making multi-million dollar decisions based on gut instinct.  There was a time when marketers’ responsibilities ended at creating engaging, compelling pieces of output. The old adage that “marketers knew that 50% of their marketing budget was working, but didn’t know which 50%,” actually was acceptable. As savvy,...

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SOLUTIONS

Reporting & Analysis

 

Return on Reporting & Analysis

  • Provide visibility into marketing performance
  • Uncover insights by integrating multiple data sources 
  • Monitor campaign trends and key performance metrics
  • Translate data into actionable insights

 

Why Rise

Data can be a powerful tool, but it takes deep analytical expertise to transform numbers into actionable insights. Rise is built upon a quantitative foundation that is...

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FROM OUR BLOG

10 Essential Ingredients For a Content Marketing Strategy That Converts

80 senior marketing leaders gathered in New York City this month for the Internet Marketing Leadership Series. They shared 10 ingredients for cooking up a content marketing strategy that converts. Check out the list here:

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10 Essential Ingredients for a Content Marketing Strategy That Converts

10 Essential Ingredients for a Content Marketing Strategy That Converts

Contact Rise Interactive for...

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SOLUTIONS

Analytics

 

Return on Analytics Services

  • Answer critical business questions
  • Take the ambiguity out of decision making
  • Gain insight to improve the customer experience and optimize for conversions
  • Differentiate strategy and outrun the competition
  • Better understand the customer journey and which marketing tactics influence buying decisions
  • Guide smarter investment decisions through visibility into marketing...

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FROM OUR BLOG

3 Things You Didn’t Know You Could Do With LinkedIn

LinkedInAfter attracting more than 225 million users, LinkedIn has definitely left its mark on social media and professional networking. Still, company co-founder Reid Hoffman says that few people understand how to use the site to its full potential.

This article will delve into a few lesser-known...

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RISE SOCIAL MEDIA
RISE SOCIAL MEDIA

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