The Rise Guide to Passing the Google Analytics Exam
You probably have heard the phrase that knowledge is power. Knowledge creates possibilities, opens up doors and allows one to navigate otherwise murky waters. That is why we at Rise have created this EBook, The Rise Guide to Passing the Google Analytics Exam.
Google Analytics, as you probably already know, is a tool designed to give marketers and website owners the knowledge they need to run and market a successful website. Similarly, this Ebook is designed to give you the knowledge you need to know how to successfully run and operate Google Analytics.
But this book also has a more practical goal - one that relates directly to what we just mentioned - and this is the knowledge you need to pass the Google Analytics Individual Qualification exam.
THE RISE GUIDE TO PASSING THE GOOGLE ANALYTICS EXAM
| CHAPTERS 1-2 | CHAPTERS 3-6 |
| CHAPTERS 7-10 | CHAPTERS 11-14 |
| CHAPTERS 15-19 | CHAPTERS 20-25 |
What the Google Panda and Penguin updates mean for digital marketers, explained in one minute:
PENGUIN
Goal: to identify sites with questionable SEO tactics.
Targets: low-quality links including unnatural inbound links, a high number of site-wide inbound links, aggressive internal...
The Online Inventory Management CompanyComparison shopping engine (CSE) management is a daunting task that many e-commerce retailers have pushed to the back burner due to the time consuming work involved in reformatting product feeds, daily bid management and ensuring that feeds do not go stale.
Rise Interactive’s marketing online inventory management solution powered by MerchantAdvantage automates feed management and provides an...
Having a complicated path to purchase is a sure-fire way to drive customers away from your site. If you want to increase your ecommerce conversion rate and get customers to make purchases, you need to improve your ecommerce conversion funnel. Smart Insights offers some useful statistics on...
Meet Jon, CEO at Rise Interactive, soccer lover, and terrible dresser. Follow along as Jon takes you on his journey to conversion, his path to pants, and gain some insight into how important attribution models are to marketing.
In today’s global market, your company needs an experienced search marketing agency with an international presence. With offices in Chicago and Costa Rica and an expanding international network of partner agencies, Rise Interactive is uniquely positioned to meet your global search marketing needs. Whether you are a U.S. firm providing products or services globally or a foreign company targeting Internet...
Rise Interactive’s Online Reputation Management services ensure user-generated content referencing client brands are constantly monitored and acted upon. Protecting and maintaining your company's brand image is a task that requires vigilance, management while implementing a proactive and reactive content creation strategy.
Given the fact that millions of consumers are actively participating in...
At Rise Interactive, we believe that increasing traffic and sales are not ends in themselves. The real goal is profits. Paid Search is a powerful tool for accomplishing this goal, but compelling ad copy, high click-through-rates, clever bidding strategies and great landing pages will only be effective if they are united under one, holistic ROI driven campaign.
At the end of the day, Paid Search is...
“I’m doing everything right—but where are the returns?” is a classic lament of a frustrated website owner.
At Rise Interactive, the success of your Paid Search campaign is measured in one way: ROI. If your returns aren’t meeting your expectations, there’s a very good chance something is wrong.
When Rise begins managing a new client account, we immediately conduct a comprehensive Paid Search audit to...
Want an alternative to waking up at 4:00AM to stand in line on Black Friday?
Giving Tuesday, a day dedicated to giving back and creating awareness for philanthropic activities supporting nonprofit organizations, will celebrate its inauguration on Tuesday, November 27, 2012. Created by 92nd...
Experts in analyzing your web data and optimizing your campaignsAt Rise Interactive, our web analytics services are a core element of everything we do. Our team is comprised of analytics experts from the financial industry, engineering industry, marketing industry, and more. With some of the most quantitative minds in the marketplace, our experts provide our clients with actionable data and insights on a regular basis. Our intense data-driven...
Did you attend the Internet Retailer Conference & Expo (IRCE) this year in Chicago?
Check out our recap of the social media presence of the show in our new infographic: http://bit.ly/14deNbe
