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Internet Marketing News and Research

Rise understands the challenges marketers face today when setting up and managing an online marketing campaign. With hundreds of Internet marketing tools and resources available, it can be daunting to determine which are the most reputable and will best suit your needs. In an effort to aid fellow Internet marketers, savvy professionals and novices alike, Rise has compiled this resource section to provide Internet marketing news and research, created by Rise Interactive, to guide you in your quest to becoming an Internet marketing master.

We will continuously build out the Internet Marketing News and Research section so that it is relevant and up-to-date. Check in often for new applications, updated information and future tutorials as fresh content will be added to increase your Internet marketing success.

Contact us to learn more about our Internet Marketing services.

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FROM OUR BLOG

Help From Hova: What Digital Marketers Can Learn From Jay-Z

Woman Listening to MusicIt’s that connection that can give consumers a reason to buy and support your brand. To see innovative marketing campaigns in action, you don’t have to look any further than the music industry. In a marketplace where music is freely available to anyone with an internet connection, musicians are...

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FROM OUR BLOG

3 Things You Didn’t Know You Could Do With LinkedIn

LinkedInAfter attracting more than 225 million users, LinkedIn has definitely left its mark on social media and professional networking. Still, company co-founder Reid Hoffman says that few people understand how to use the site to its full potential.

This article will delve into a few lesser-known...

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Comparison Shopping Engines

The Online Inventory Management Company

Comparison shopping engine (CSE) management is a daunting task that many e-commerce retailers have pushed to the back burner due to the time consuming work involved in reformatting product feeds, daily bid management and ensuring that feeds do not go stale.

Rise Interactive’s marketing online inventory management solution powered by MerchantAdvantage automates feed management and provides an experienced...

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FROM OUR BLOG

Reasons to Give your Marketing Plan a Thorough Spring Cleaning

Spring CleaningAh, Spring. Flowers are blooming, the weather is (finally) breaking, and the possibilities are endless. But before you get too far into that daydream of twirling around in an open, grassy field, remember that Spring is about renewal and renewal takes work. 

As the months pass it’s easy to let your...

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FROM OUR BLOG

Digital Marketing University: Tips for Marketing in Higher Education

Butler BulldogThe Internet has redefined and, in many cases, restructured higher education. Low-cost, online universities and free MOOCs (Massive Open Online Courses) are giving students more options than just attending traditional, four-year universities. But the Web hasn’t just changed the student-teacher...

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FROM OUR BLOG

Outsourcing Your Inbound: When It’s Time To Bring In the Experts

It’s a jungle out there in the business world. Beyond the day-to-day challenges of running a company, there’s an additional—and sometimes seemingly insurmountable—hurdle to cross: marketing your business so that it can stand out and above the vast array of options laid out for consumers. Today’s...

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Social Media Company

The Social Media Company

Whether you're just starting out, need help with your existing presence or are looking to launch a brand new campaign, Rise Interactive has the team and expertise to help your company reach its Social Media goals.  With our integrated, data-driven method, the Rise team will help you create a targeted and strategic Social Media campaign to align with your goals and objectives for optimal performance.
 
Social Media can...

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FROM OUR BLOG

5 Trends in Social Video Marketing

Just when marketing companies were starting to master the promotional benefits of social networking sites, a new trend is introducing an entirely new approach to social media advertising. The boom of Vine, YouTube and Instagram Video has marketing agencies examining how they can use social network...

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Mobile Search Marketing

Full Service Mobile Search Company

Rise Interactive stands at the forefront of the Paid Search industry, offering our clients real solutions for maximizing their ROI in this ever-changing climate. Today, mobile searches are rapidly becoming a tool of the masses with almost half of U.S. mobile users owning a Smartphone. In fact, since 2011, mobile searches have quadrupled and now account for over 14% of all search clicks from Google. At Rise we...

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In The News

In our effort to stay at the cutting edge of Internet marketing, Rise Interactive is constantly monitoring and researching the dynamic industry. Our research and analysis inspires the development of new products and services and stimulates comments and suggestions that support our position as a thought leader. We often announce the launch of new offerings, our stance regarding the latest in Internet marketing, or news about our leadership and its...

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