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Internet Marketing News and Research

Rise understands the challenges marketers face today when setting up and managing an online marketing campaign. With hundreds of Internet marketing tools and resources available, it can be daunting to determine which are the most reputable and will best suit your needs. In an effort to aid fellow Internet marketers, savvy professionals and novices alike, Rise has compiled this resource section to provide Internet marketing news and research, created by Rise Interactive, to guide you in your quest to becoming an Internet marketing master.

We will continuously build out the Internet Marketing News and Research section so that it is relevant and up-to-date. Check in often for new applications, updated information and future tutorials as fresh content will be added to increase your Internet marketing success.

Contact us to learn more about our Internet Marketing services.

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Rise Interactive named one of the “Best and Brightest Companies to Work For™”

National Best and Brightest Companies to Work ForRise Interactive, a Chicago-based digital marketing agency, announced that it has been named one of the “Best and Brightest Companies to Work For™” in the United States.

Qualified and talented employees are essential to a company’s success. Every year companies are striving to keep these employees through innovative human resources practices. Those companies that do it the best have been named a National Best and Brightest Companies to Work For™...

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FROM OUR BLOG

Help From Hova: What Digital Marketers Can Learn From Jay-Z

Woman Listening to MusicIt’s that connection that can give consumers a reason to buy and support your brand. To see innovative marketing campaigns in action, you don’t have to look any further than the music industry. In a marketplace where music is freely available to anyone with an internet connection, musicians are...

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FROM OUR BLOG

Innovation on the Rise in Chicago

We are proud and excited to say that out of an astounding 552 nominees, Rise Interactive has been selected as one of the Top 100 Finalists still in the running for the 13th annual Chicago Innovation Awards for its Interactive Investment Management (IIM) philosophy.

These awards celebrate the most...

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Rise Trading Desk

Your Online Ad Exchange Company

Display advertising is an important investment and must be treated as such, that is why it is critical to partner with a premier online ad exchange like the one offered by Rise Interactive. At Rise, we are able to provide online ad exchange services through our online media buying platform, Trading Desk. With Trading Desk you can improve the media buying process for the campaigns you manage by providing:

Improved...

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FROM OUR BLOG

10 Seconds to Make an Impression

You’ve probably heard of Snapchat; an app that allows users to share photos and videos with friends. You’re likely aware of the app’s defining feature; recipients are only able to view photos and videos for 10 second or less (a feature which lends itself to some fairly illicit uses). What you...

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FROM OUR BLOG

Four 2013 Social Media Campaigns That Restored Our Faith in Humanity

Social media can be used for a lot of frivolous things – updates on what you've had for lunch, your relationship status or your latest game achievements. But despite social media’s generally lighthearted nature, there are a few brands that were able to recognize how useful it can be in raising...

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FROM OUR BLOG

3 Marketing Trends the Financial Services Industry Can’t Afford to Ignore

3 Marketing TrendsOver the past decade, technology has evolved rapidly, and consumer trends have shifted just as fast. Social media took the Internet by storm, marketing analytics got more powerful, and email marketing opened new doors for communicating with customers about the products and services they’re most...

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Rise Interactive among the top agencies in the Agency 100 ranking

Chicago-based digital marketing firm ranks No. 22 on the annual list of fastest-growing U.S. agencies

 

CHICAGO – Rise Interactive today announced that it has been recognized as a top agency on the 2013 Agency 100, a list of the fastest-growing agencies in the U.S. The Agency 100, presented by The Agency Post, recognizes firms for their financial stability and outstanding three-year growth rates.

Rise Interactive, a digital marketing...

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FROM OUR BLOG

Internet Retailer Conference & Exhibition: A Chicago-Style Recap

 

 

 

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FROM OUR BLOG

Best Practices in Product Listing Ads

PLAsAccording to Google’s most recent research report, a customer who is exposed to both text ads and Product Listing Ads (PLA) is 83% more likely to convert than a consumer who is only exposed to text ads.

 

Product Listing Ads are the default ad format for Google Shopping. Different from paid text...

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