About Rise >  Eric Ashworth

Eric Ashworth

Quad/Graphics EVP of Product Solutions & Market Strategy, and President of BlueSoHo

As Quad/Graphics Executive Vice President of Product Solutions & Market Strategy, Ashworth works with Chairman, President & CEO Joel Quadracci and executive peers to define Quad/Graphics' path forward with a focus on innovating new, complementary products and marketing services that help clients increase engagement, response and revenue across media channels. Additionally, he leads BlueSoho, our business responsible for coordinating complex cross-media programs that turn shoppers into buyers and buyers into loyal brand advocates. He is also responsible for the company's In-Store Marketing operations. Ashworth is a growth-focused leader with more than 25 years in business. Before joining Quad/Graphics in 2015, he was President of SGK, Inc. (parent company of Anthem Worldwide, BrandImage and Schawk!). He joined SGK in 2003 and held positions as Chief Strategy Officer and Chief Growth Officer before becoming president in 2012. Previously, Ashworth and two colleagues founded BlueMint Associates, a next-gen integrated marketing services start-up that was acquired by SGK. He also has served in various marketing roles with companies including Colgate-Palmolive, The Clorox Corporation and Levi Strauss & Co. Eric holds an MBA from the University of San Francisco and a bachelor’s degree in marketing from San Francisco State. His work has earned numerous CLIO awards for communications and design and EFFIE awards for advertising effectiveness.