As an Amazon Ads verified partner, Rise’s partnership with Amazon runs wide and deep. During Amazon’s Agency partnership pilot in 2017, Rise was one of only three agencies selected to be part of the program.
Rise has certified specialists in Amazon Sponsored Ads, DSP, and Amazon Marketing Cloud (AMC), using our expertise to create and manage a holistic Amazon Marketing strategy for endemic e-commerce brands as well as a variety of non-endemic verticals. We even developed a unique approach to driving incrementality utilizing Sound Investment Index (SII)* to determine areas of opportunity in Amazon, where there is a distinct relationship between paid and organic rankings.
Rise also has Amazon API integration into our proprietary media optimization platform, Connex®.
*SII (Sound Investment Index) is Rise Interactive’s proprietary score used to measure a product’s reliance on paid spend.