Neel Kothari

Product Manager

Audience Selection Using Artificial Intelligence with Connex®

As artificial intelligence becomes commonplace, our team is harnessing its capabilities to help brands increase relevancy for their customers.

Today’s video illustrates how the audience selection feature within Connex® uses artificial intelligence to understand individual consumers and identify those who are most likely to make a purchase. This enables our clients to make smarter choices around audience targeting and most effectively spend their marketing dollars.




 

To learn more about how Connex can help maximize your brand’s ROI, reach out to Rise.

09/22/2017 at 06:38

Subscribe to
the Rise Blog

Sign up to receive valuable industry content, delivered straight to your inbox.

or Close this form

 

Want More?

Subscribe to the Rise blog and we'll let you know when new articles are available.

You might be interested in:

Blog / Connex

Paid Search Budgeting & Goal Pacing with Connex®

Read More

This week, we’re sharing a glimpse into the Paid Search Budget & Goal Pacing feature [...]

Blog / Email, Personalization

Hitting a Home Run with Email

Read More

The state of machine learning today is reminiscent of baseball scouting in 2002 when Billy [...]

Blog / Programmatic, Connex

Are You Overpaying For Your Programmatic Media?

Read More

Are you overpaying for your programmatic media? If your agency is charging you a flat CPM, you [...]