Natalia Horst

Associate Director, PPC

Authored Posts:
Blog / Paid Search, Trends

2020 UPDATE | Essential PPC Planning Tips for Holiday Success

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2020 has been a year like no other. Its level of unpredictability has impacted the way in [...]

Blog / Paid Search, Strategy

Making the Most of Google’s New Free Shopping Listings

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Overview of the UpdateOn April 21, Google announced that they were “advancing [their [...]

Blog / Paid Search, Connex

Utilizing Marketers + Technology in your Paid Search Strategy

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Machine learning and automation are buzzwords digital marketers hear a lot. The promise of [...]

Blog / Paid Search, Trends, IIM

Google Customer Match is Here! So What Does It Mean for Your Brand?

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It was announced last week that the long-awaited Google Customer Match has launched! This is [...]

Blog /

What Your Paid Search Strategy Can Learn From the Stock Market

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In the financial world, the faster one can achieve a position in the market, the better [...]

Blog / Social Media

YouSnooze, YouLose: Why Marketers Can’t Afford to Skip on YouTube

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Video production and consumption is exploding, with over 100 hours of video uploaded every [...]

Blog / Retail

Incorporate Product Listing Ads into Holiday Shopping Ad Campaigns

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With holiday shopping season right around the corner, it is definitely time to seriously start [...]