Natalie Scherer

VP, Marketing

Authored Posts:
Blog / Web & Mobile Development, Customer Experience, Analytics

Creating a Data-Driven Vision for Your Brand’s New Website

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Do you have a data-driven understanding of your audience’s behavior on your website?It [...]

Blog / Web & Mobile Development

Mastering a Website Redesign: Key Aspects to Take into Consideration

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What does it take to launch a successful website redesign? In this on-demand virtual [...]

Blog / Amazon, Marketplace

Rise Interactive Selected for Amazon Advertising Partner Directory

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Rise Interactive is excited to announce our inclusion in Amazon Advertising's Find-A [...]

Blog /

Solving Paid Search Challenges for B2B Brands

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Traditional B2B tactics, such as in-person event sponsorships and direct mail campaigns, have [...]

Blog / Paid Search, Connex

Drive Success with PLA (Shopping) Ads

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UPDATED June 3, 2020Search marketers know that there are some fundamental differences [...]

Blog / Paid Search, Connex

Make More Money Using Search Marketing with Technology to Automatically ...

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For brands with large, complex search accounts—whether they have hundreds or thousands [...]

Blog / Amazon

Rise Reduces Amazon CPCs by 30% on Average Across All Clients

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Amazon ad revenue continues to grow, reaching 2.2 billion in Q2 2018. However, a recent [...]

Blog / Paid Search, Connex

Skyrocket Your Search ROI With Rise, Search Engine Land Agency of the Year

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In today’s world, search agencies have access to mostly the same tools and [...]

Blog / Connex, Amazon

Amazon Advertising is now in Connex® Analytics

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It's an exciting time in search marketing. The key players have changed, and a space [...]