Rest Easy, Connex Never Sleeps
When you count your sheep tonight, they might have a thing or two to say about Connex!
If you work in digital marketing, you probably know this feeling: You’re asked to manage performance for various client needs, but you end up feeling adrift in a sea of platforms, reports, and pivot tables. Sound familiar? If so, you’re not alone.
75% of marketers say measuring marketing performance is important, but only 25% of them say they do a good job of measuring results.
Plus, platforms like Amazon and Google have their own ecosystem of data dashboards, walled gardens are springing up in droves, and zero-party data is taking hold of digital marketing. So, how are you expected to sleep?
At Rise Interactive, we’re proud to have created a solution that will help you get a full eight hours. Connex®, Rise’s proprietary and award-winning, cross-channel measurement platform, works around the clock to provide granular data, at scale, with efficiency and ease.
You can think of Connex as your digital colleague that takes over tedious legwork while you focus on the other things you need to do… like counting your sheep. Below is how Connex helps navigate a multi-channel digital environment to simplify your relationship to data analysis and never miss an opportunity to optimize.
Top 4 Ways Connex Helps You To Always Be Optimizing
1. Cross-channel performance metrics in one place
2. Always-on analysis and recommendations
Connex integrates with all of the major platforms (Google, Facebook, Amazon, The Trade Desk, and many more) to connect walled gardens and uncover areas of opportunity and waste across all platforms.
Connex performs ongoing account- wide analysis, mining millions of data points daily, and flags issues or surfaces opportunities so marketers can focus their time and act on the highest impact activities.
3. Automatically executes changes at scale
4. Alerts delivered in real-time, wherever you are
Whether Connex is analyzing search term reports for every keyword in an account to build new top performers and optimize them automatically, or re-forecasting your budget based on actual campaign spend in real time, our team is able to focus on making the decisions that matter.
Connex Alerts are real-time notifications about digital media performance opportunities both within and across advertising platforms. Alerts are delivered via email, Slack, or SMS and are custom configured to clients' goals to determine what action to take based on performance of different creative, messaging, audiences, product, service lines, geographies, and more.
Real-Time Data, Real Relaxation
The digital marketing landscape doesn’t need rest, but human beings do. That’s why we’re proud to be behind Connex, which helps simplify the lives of our marketers and clients alike. Its unique attributes help you keep a pulse on what’s most important, allowing you to focus on making even more impactful decisions — and to rest easier.