Multi-Channel Experimentation & Personalization [Webinar]
As digital marketers, we all know the success of our experimentation and personalization strategy hinges on understanding the customer journey. Rise Interactive’s Ashmita Chatterjee, director of analytics, recently spoke on a webinar for Optimizely’s Experimentation Insights Tour and shared her expertise on this topic.
Play the webinar to learn how your experimentation strategy can evolve alongside your channel investments to create the ultimate customer journey.
Reach out to Rise for more information on optimizing the customer journey.