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We're perpetual learners with an innate curiosity and a desire to educate. Browse our blog to see what our experts are talking about, and for insights on the latest digital marketing trends impacting your business.

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Digital Marketer's Guide to Connected TV

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eCommerce SEO Checklist for Out-of-Stock Inventory

In order to launch a successful website redesign, implementing a proper measurement infrastructure is crucial. Doing so will allow your brand to accurately see the results of your redesign.... Read More

How to Implement Measurement Infrastructure into Your Website Redesign

In order to launch a successful website redesign, implementing a proper measurement infrastructure is crucial. Doing so will allow your brand to accurately see the results of your redesign.... Read More

How Non-Essential eCommerce Brands on Amazon Can Keep Moving Forward

If you’re what is deemed as an “Essential” brand by Amazon (as detailed in our previous article), then this article is probably not for you. However, if you are an Amazon s... Read More

3 Emerging Amazon Tactics During COVID-19

We’ve been observing a whole slew of new trends and tactics that Amazon has rolled out in the last few months. In this blog, we’ll highlight our top three and how we have been ut...

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Preparing for COVID-19’s Long-Term Impacts on Programmatic Media

As we navigate the global pandemic together, the state of online behavior continues to evolve, leaving long lasting effects on the world of digital marketing. That’s why our team put t...

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New Campaign Launches on Amazon during COVID-19

In the midst of the COVID-19 pandemic, consumers continue to stock up on supplies online. On Amazon, this is leading to uncertain inventory levels, out-of-stock items, and general difficulti... Read More

When to Use Which Platform

With desktop traffic on Facebook up 27% and emerging platforms such as TikTok growing steadily each day, brands looking to maintain digital impressions during COVID-19 can find a reliable so...

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Coronavirus Impacts on Amazon Advertising: A Two-Week Retrospective

If you’re advertising on Amazon, we want you to feel equipped with as much information as possible about Amazon COVID-19 updates.

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New Schema Markup Available During COVID-19

What is Schema Markup?Schema markup helps improve search engines' understanding of site content and can influence how organic search results are displayed. The implementation of schema... Read More

What to Do When More Eyes are on Your Digital Presence

The news of international public health concerns is causing a major shift in consumer behavior. 74.6% of consumers said in February that they would avoid shopping centers if the outbreak... Read More

3 Ways to Think Like a Challenger Brand

Earlier this month, my colleague Howard and I attended AdWeek’s Challenger Brand Summit in New York City. This particular event was full of brands that continually challenge the indust...

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