Blog

We're perpetual learners with an innate curiosity and a desire to educate. Browse our blog to see what our experts are talking about, and for insights on the latest digital marketing trends impacting your business.

How We Did It: Redesigning a B2B Digital Identity (Our Own!)

Rise Interactive Wins 8th Award in 2020 for Web Development Services

We are thrilled to share our 8th award win this year for website development.

How to Implement Measurement Infrastructure into Your Website Redesign

In order to launch a successful website redesign, implementing a proper measurement infrastructure is crucial. Doing so will allow your brand to accurately see the results of your redesign.... Read More

The Next Organic Algorithm Update is Coming: Google Page Experience Update

Over the course of several core algorithm updates, Google has announced and emphasized more sophisticated approaches to assessing and ranking web pages. In recent months, Google has announce... Read More

SEO: The Key to Success in Your Website Launch

Launching a new website can have serious implications on your website’s SEO performance.You may have heard horror stories about how brands spend a lot of time on the branding... Read More

Driving Site Engagement with a Refreshed Brand Identity

Did you know that a user's perception of your website has a direct correlation to their trust in your brand?In fact, 48% of people cited a website’s design as the top factor in... Read More

How to Identify and Meet Your Audience’s Needs in a Website Redesign

Having an extensive understanding of your brand’s target audience and their pain points is a crucial component in creating a customer-first website.In a recent virtual event Rise... Read More

Breathing New Life into American Lung Association Website Redesign

In 2019, Rise began a partnership with the American Lung Association to complete a total redesign of its website, lung.org. As the leading nonprofit for lung health, the organization had sp...

Creating a Data-Driven Vision for Your Brand’s New Website

Do you have a data-driven understanding of your audience’s behavior on your website?It’s essential that the pre-work of a website redesign project includes making the investm... Read More

Mastering a Website Redesign: Key Aspects to Take into Consideration

What does it take to launch a successful website redesign? In this on-demand virtual event, we share the 7 most important aspects to consider for a best-in-class website. Learn from Ri... Read More

How Rise Drove 88% More Traffic in Total Rebrand

At Rise, we love a challenge. So, when Nicklaus Children’s Health System marketing team came to us with a request for a total rebrand and redesign of their hospital website, we were re... Read More

Blockchain: What Is It and Why Should Marketers Care?

Blockchain is a buzzword I think you ought to listen to. It’s more than just Bitcoin or Cryptocurrency (crypto)—it’s a platform.But first, here are three concepts to ke...