Neel Kothari

Product Manager

Audience Selection Using Artificial Intelligence with Connex®

As artificial intelligence becomes commonplace, our team is harnessing its capabilities to help brands increase relevancy for their customers.

Today’s video illustrates how the audience selection feature within Connex® uses artificial intelligence to understand individual consumers and identify those who are most likely to make a purchase. This enables our clients to make smarter choices around audience targeting and most effectively spend their marketing dollars.




 

To learn more about how Connex can help maximize your brand’s ROI, reach out to Rise.

09/22/2017 at 06:38

Subscribe to
the Rise Blog

Sign up to receive valuable industry content, delivered straight to your inbox.

or Close this form

 

Want More?

Subscribe to the Rise blog and we'll let you know when new articles are available.

You might be interested in:

Blog / Personalization

How Netflix Predicts What You Want to Binge Watch

Read More

Personalization is becoming a standard part of daily activities, from the songs on your [...]

Blog / Programmatic, Personalization

Q&A with a Personalization Expert: Personalization Best Practices, Misco...

Read More

Personalized marketing messages are essential to intriguing consumers and keeping them engaged [...]

Blog / Personalization

Personalization: Connecting at the Moments that Matter

Read More

Throughout the past several years, marketers have been using more sophisticated levels of [...]