S.O.S

How do you make a soap pad sexy? This was the question at the heart of Rise Interactive’s work with Clorox’s S.O.S. Based on thorough search trend analysis, Rise developed a story that demonstrated S.O.S is not just a product relegated to beneath the sink, but a “life hack in a box.” Rise deployed its full arsenal of creative services (web development, design, video, and content) to depict S.O.S as an all-in-one tool for the kitchen, garage, patio, and more.

In addition to breathing new life into the S.O.S brand, the website produced the following results: