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Analytics

 

Return on Analytics Services

  • Answer critical business questions
  • Take the ambiguity out of decision making
  • Gain insight to improve the customer experience and optimize for conversions
  • Differentiate strategy and outrun the competition
  • Better understand the customer journey and which marketing tactics influence buying decisions
  • Guide smarter investment decisions through visibility into marketing performance

 

Why Rise

“Analytically Driven” is not just a tagline. From our inception, Rise has invested in quantitatively minded marketers and an analytics infrastructure to help brands see data differently, answer strategic questions, and find necessary insights. At Rise, every Analyst is required to pass a rigorous analytics exam and earn a series of certifications prior to working on campaigns. In addition, Rise is continuously developing ways to deliver faster, better, and deeper insights for our clients. This constant innovation has led to the creation of numerous proprietary tools, technologies, and techniques — all geared toward empowering the modern-day marketer to make smarter investment decisions. 

 

Analytics Partners and Certifications

               

RiseFeed

FROM OUR BLOG

Is Display Advertising Still a Healthy Form of Marketing?

There is a lot of industry chatter around the impact of display advertising. Does display advertising work? Are consumers impacted even if they don’t click on ads? Is there value in view—through conversions? We decided to run a test to find out. Click through below to see what we learned:

 

 

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FROM OUR BLOG

Why Bother with a Business Instagram?

Business InstagramFor most marketers Instagram is an elusive concept. It’s kind of like Facebook and kind of like Twitter and all about photos. With no paid post options and as the newest social media tool, it’s understandable that most companies have shied away from a business Instagram in the past.

Even though...

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FROM OUR BLOG

The CIA Sends Its First Tweet

Although The White House has been tweeting since April 2009 and @NASA since December 2007, The Central Intelligence Agency today gave its voice a digital identity and started tweeting.

The CIA’s first tweet is off to the moon (no pun intended @NASA) 

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FROM OUR BLOG

Tech and The City: See What’s Making Chicago Stand Out

Silicon Valley isn’t the only place tech firms can thrive. Chicago continues to make a name for itself and two recent events further showcase the city’s chops as a growing and impressive hub of technology and innovation. Coming off of last week’s 13th Annual Chicago Innovation Awards, Mayor Rahm...

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FROM OUR BLOG

What Your Paid Search Strategy Can Learn from the Stock Market

In the financial world, the faster one can achieve a position in the market, the better potential outcome there is for a return on investment. It is common practice to follow the moving average, which is a lagging indicator based on past prices. So what happens if you look at Google Adwords like a...

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SOLUTIONS

Digital Media & Advanced Analytics Agency

Rise Interactive is a digital marketing agency specializing in digital media and advanced analytics.  The agency is a strategic partner helping marketing leaders allocate budgets most efficiently and create more relevant experiences for their customers.

Rise has accomplished its growth by taking a data-driven approach to marketing, maintaining a razor-sharp focus on client performance, and reinvesting the profits back into the business.  It...

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SOLUTIONS

Testing & Optimization

 

Return on Testing & Conversion Rate Optimization

  • Equip marketing teams to act on facts, rather than intuition, buzzwords or hunches
  • Ensure that all content delivers an optimal user experience 
  • Identify areas for improvement by implementing A/B or multivariate testing
  • Increase conversion rates through actionable insights

 

Why Rise

Rise is laser-focused on statistically relevant results and...

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FROM OUR BLOG

Boosting Your Brand Beyond Social

Over the last five to seven years, brands have hopped aboard the social media train. With hopes of gaining fans and followers, they jumped right in with little information about the measurements that truly mattered and the right approach for using it. I mean, look at this tweet from Whole Foods, (a...

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FROM OUR BLOG

3 Things You Didn’t Know You Could Do With LinkedIn

LinkedInAfter attracting more than 225 million users, LinkedIn has definitely left its mark on social media and professional networking. Still, company co-founder Reid Hoffman says that few people understand how to use the site to its full potential.

This article will delve into a few lesser-known...

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FROM OUR BLOG

CEO of Zappos, Tony Hsieh, invests $350 Million to Revitalize Downtown Las Vegas

 
 

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