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Since 2004, Rise Interactive has been providing results for our clients by fully understanding their goals and matching them with our channel expertise and analytics knowledge in a philosophy we call Interactive Investment Management (IIM).

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SOLUTIONS

Testing & Optimization

 

Return on Testing & Optimization

  • Equip marketing teams to act on facts, rather than intuition, buzzwords or hunches
  • Ensure that all content delivers an optimal user experience 
  • Identify areas for improvement by implementing A/B or multivariate testing
  • Increase conversion rates through actionable insights

 

Why Rise

Rise is laser-focused on statistically relevant results and quantifiable returns. We...

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FROM OUR BLOG

One-Minute Explanation of the Google Hummingbird Search Algorithm Update

Google Hummingbird

Google announced its Hummingbird Search Algorithm Update on September 26th. Here are the details, explained in one minute:

 

Hummingbird is the new search algorithm that Google uses to sort through its information and web pages, in the hopes of returning relevant answers that meet today’s...

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FROM OUR BLOG

One Minute Explanation of Google’s Panda & Penguin Updates for Digital Marketers

What the Google Panda and Penguin updates mean for digital marketers, explained in one minute:

Google Panda and Penguin Updates

PENGUIN

Goal: to identify sites with questionable SEO tactics.

Targets: low-quality links including unnatural inbound links, a high number of site-wide inbound links, aggressive internal...

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FROM OUR BLOG

Showrooming: The Good, The Bad, and How Digital Marketers can Use It to Their Advantage

While standing in your store, a customer is thinking about purchasing your product. However, before making the final decision, they decide to take one last step: do a bit more research on their smartphone. In seconds, they can view dozens of product reviews and competitor pricing, some of which is...

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FROM OUR BLOG

3 Marketing Trends the Financial Services Industry Can’t Afford to Ignore

3 Marketing TrendsOver the past decade, technology has evolved rapidly, and consumer trends have shifted just as fast. Social media took the Internet by storm, marketing analytics got more powerful, and email marketing opened new doors for communicating with customers about the products and services they’re most...

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SOLUTIONS

Audit & Implementation

 

Return on Audit & Implementation

  • Define key metrics and implement proper analytics to track against desired business outcomes
  • Increase data reliability and customize reporting 
  • Minimize technical irregularities and ensure compliance with platform specifications

 

Why Rise

A properly implemented analytics platform is critical to any data-driven marketing strategy. At Rise, our certified analytics...

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SOLUTIONS

Business Services

The Online Advertising Company

With any online advertising initiative you want to ensure you are doing things as efficiently as possible while getting the best possible returns on your spend. With Trading Desk coupled with access to industry leading display experts you can be assured that we will be working to secure the best returns possible.

Our technology and people will give you access to 12 billion available impressions across 90% of...

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FROM OUR BLOG

Brands & Thought Leaders That are Rocking Twitter

Hashtag AwesomeBrands have been turning to Twitter to connect with consumers since the platform’s inception, spewing out 140-character missives in an attempt to catch the attention of the social network’s growing user base. Unfortunately, many brands fail to recognize that Twitter gives them the ability to do...

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FROM OUR BLOG

Facebook Marketplace vs. Exchange Ads: 3 Important Differences

Facebook AdvertisingIf you are one of the thousands of marketers who utilize Facebook advertising, it may be difficult to keep up with all of the new changes Facebook has implemented this past year. Facebook currently offers two main categories of ads. The first category includes Marketplace Ads which consists of...

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SOLUTIONS

PPC Audits and Analysis

The Leading Paid Search Audit Company

“I’m doing everything right—but where are the returns?” is a classic lament of a frustrated website owner.

At Rise Interactive, the success of your Paid Search campaign is measured in one way: ROI. If your returns aren’t meeting your expectations, there’s a very good chance something is wrong.

When Rise begins managing a new client account, we immediately conduct a comprehensive Paid Search audit to see how...

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