
Lou Amodeo
Vice President, Digital Strategy
Authored Posts:
Breathing New Life into American Lung Association Website Redesign
In 2019, Rise began a partnership with the American Lung Association to complete a total redesign of its website, lung.org. As the leading nonprofit for lung health, the organization had sp...
Read MoreHow Rise Drove 88% More Traffic in Total Rebrand
At Rise, we love a challenge. So, when Nicklaus Children’s Health System marketing team came to us with a request for a total rebrand and redesign of their hospital website, we were re... Read More
Disrupting the Web Form - What Your Brand Can Do to Stand Out
As marketers, we need to embrace the fact that across every touchpoint, customers are demanding more control, options, utility, and guidance from brands. Which means we need to take a more c... Read More
Cross-Channel Transparency & Granularity with Connex®
At Rise, we’re committed to providing our clients with transparency, which is one of the reasons we built Connex®, our proprietary technology platform that provides our clients w... Read More
Design Thinking: Making Innovation a Repeatable Process [Infographic]
No matter your digital marketing role, you need to be able to connect with your audience as well as produce creative ideas and solutions. At Rise, one of the exercises we utilize and recomme... Read More
Three Tips for Solving Top Customer Experience Challenges
At Rise, we have a robust team of designers, writers, and developers. While many traditional agencies would call this group “creative,” we call it “customer experience.&rdq... Read More
Delivering an Incredible Customer Experience for Incredible Egg
Creating an engaging and seamless customer experience is critical in any successful website development strategy. In addition to being aesthetically pleasing, a website needs to take into ac... Read More
Infographic: Transforming the Patient Experience
Healthcare Infographic Series with Anthony Cirillo: Part 1... Read More
How to Utilize Crowdsourcing in Your Brand’s Digital Marketing Strategy
The development of creative work that represents your brand is an important step in exposing your message to the public. In the past, this meant sitting through meetings with advertising age... Read More