Analytics > Digital Marketing Measurement

Digital Marketing Measurement


Through a combination of our proprietary technology platform, Connex, and other industry-leading technology solutions, Rise provides best-in-class reporting that removes data silos and creates a digital marketing measurement framework offering a single source of truth. This enables marketers to make informed decisions quickly and continue to drive their business forward. Our team provides clients with a holistic view of their campaign performance through descriptive, predictive, and prescriptive online marketing measurement insights around any or all marketing investments.

Rise’s goal is to answer our clients’ questions about digital marketing measurement analytics and provide them with insights that are timely, complete, accurate, and actionable. We work to assess our clients’ analytics maturity and define, design, and implement relevant technology and processes to meet their marketing measurement goals.

Our reports and dashboards – coupled with a quantitative lens – offer detailed quantitative analyses that enable us to best optimize our clients’ media spend, while our multichannel reports analyze all digital marketing efforts in a single view to generate cross-channel insights. We aim to understand the complex and increasingly non-linear customer journey to best inform media spend and pacing, while influencing creative strategies.


 

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