Uncover What’s Next from Leading Platform Partners
As the digital marketing world continues to evolve, Rise Partnerships teamed up with some of our all-star partners to reflect on some 2022 wins, and share what marketers can expect in 2023. Hot topics discussed in our interviews include marketing automation, new technology, cookieless audience targeting, and much more!
Rachel Turco
Senior Agency Development Manager
Topics discussed include:
- Enhanced automation adoption
- Heightened importance of user privacy
- Increased video consumption
Watch Google’s Predictions
Nadav Geft
Global Agency Development
Snapchat
Topics discussed include:
- Userbase growth & insights
- Performance advertising formats
- Growth of Augmented Reality (AR)
- Plus, a sneak peek at the 2023 product roadmap
Watch Snapchat’s Predictions
Morgan Borkowski
Account Executive
The Trade Desk
Topics discussed include:
- Continued growth of Connected TV (CTV)
- Enhanced measurement capabilities
- Increased adoption of UID 2.0
Watch The Trade Desk’s Predictions
Taylor Roy
Agency Partnerships Manager
TikTok
Topics discussed include:
- Authentic content, community and culture
- Importance of effective creative
- Growth of commerce solutions
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Justin Garvin
SVP, Media Strategy
Rise Interactive
Mina Salami
Head of Strategic Partnerships
Rise Interactive
Topics discussed include:
- Partner prediction overview
- Targeting in a privacy-centric world
- Creative and new ad formats
- Automation and offline conversions