Social Commerce Success Starts with the Right Strategy

                   


Rise Interactive is an expert in all things digital marketing, including social commerce. As one of today’s hottest tools for the consumer shopping experience, we’re sharing our best tips to make the most out of this eCommerce innovation. We’ve compiled Rise’s Four Pillars of Social Commerce Success to help you maximize your brand’s revenue with strategic in-platform purchasing functionalities. Keep reading to learn what makes a successful social commerce campaign!

3 Paid Social Innovations 
That Are Here To Stay



From how we chat with friends to how we dance, there’s always something new happening on social media. Find out what we determined will be three long term innovations that aren’t going anywhere. 


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Driving Revenue with
Snapchat's Shoppable AR Lens



One great thing about social commerce is how easy it makes the shopping experience for consumers. Our work with Ulta Beauty and Snapchat proved that the right AR tools make it easy on marketers too!


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Keys to a Successful
Influencer Marketing Campaign



Shoppers want to spend their money on products they trust, and there is no one they trust more than creators. Learn how to successfully add creators to your strategy with influencer marketing.                                                                          


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The Metrics of Success: Measurement
 Frameworks for Influencer Marketing



Watching a creator showcase your brand is the best! But how do you connect that moment of euphoria and performance KPIs? Here's how to justify your spend on influencer marketing while maximizing your budget.


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Late Night with Larry:
Input-Ready Data



Rise CEO, Larry Fisher, puts it best. “If you took inventory of your input-ready data— data and content that you have at the ready to influence ad platforms— would you know what you have? Would you know how to use it?” Larry shares the answers so you can start to benefit from AI in Late Night with Larry, Volume 17!


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How to Use Augmented Reality
in Social Media Marketing



Augmented reality (AR) ad placements in the U.S. are projected to grow by $5B over the next 2 years. If you need any more reason to read this blog, it also shares details about what AR tech each social media platform offers as part of their advertising tactics. Sold!                                             


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Same Budget, More Impact
with Advanced Analytics



Agile marketing means always trying to find the most effective place to spend your next dollar. It can be very difficult to find that place though. To combat that, Rise built a custom incrementality and forecasting approach using Advanced Analytics. Check it out!


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Cross-Channel Insights,
All In One Place



Our media optimization platform, Connex®, was created to equip marketers with real-time, granular data and insights on their digital performance— no matter the platform. Learn how Connex® is breaking down silos and revolutionizing marketing measurement.


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